With standard full-time all-wheel-drive, powerful engines, and
distinctive European design, the Saab 9-2X is a unique and early
offering in a car segment just emerging in the American market:
the premium sports compact segment. The first Saab 9-2X models
will go on sale in the U.S. and Canada July 1, 2004 ahead of many
competitors who are also bringing products to this market.
The Saab 9-2X is the ideal addition to our line-up, says Peter
Augustsson, Saab's President and CEO. Like the recently-launched
Saab 9-3 models, it is extremely dynamic and is a car that you
want to drive. Additionally, its price point will attract some
new, young, enthusiastic customers to Saab.
For many customers, the Saab 9-2X will be their first premium
brand vehicle as prices start below $25,000. In addition, customer
surveys show that up to 40 percent of all Americans are looking
for all-wheel-drive in their next vehicle a feature standard in
all Saab 9-2X models, a distinct advantage as Saab enters this
new segment.
The Saab 9-2X will help us continue our extremely strong momentum,
said Debra Kelly-Ennis, President of Saab Cars USA. We are definitely
on a roll. The 9-3 Sport Sedan is outselling its predecessor two
to one, we are in the midst of launching our all-new 9-3 Convertible,
and this exciting new car will arrive in the early summer.
The Design: Progressive with a strong, dynamic character
As the new 9-2X range is tremendously fun to drive and since we
are targeting a young and enthusiastic customer, we decided to
express the strong and dynamic character of the 9-2X in its design
and even add a bit more of an aggressive touch compared to the
rest of our line-up, comments Saab's Executive Director of Design,
Michael Mauer.
The new Saab 9-2X takes a number of styling cues from recently-presented
Saab concept and production vehicles and presents Saab's view on
what a fun-to-drive, versatile 5-door vehicle should look like.
The Saab 9-2X needs to look as aggressive as its driving capabilities,
says Mauer. Additionally, even though it is a functional 5-door
vehicle, it shouldn't look like a traditional wagon. Therefore,
we spent a great deal of time making sure it had a strong face
and sleek Scandinavian lines.
The vehicle retains Saab's now familiar curvaceous front that
harmoniously integrates the typical three-hole-grille and the low
horizontally emphasized headlamps that wrap around into the sides
of the car. Below the bumper area, a pronounced air intake signals
the dynamic potential of the new Sports compact. On the top-of-the-line
9-2X Aero model, the clean line of the front hood is accentuated
by a nicely integrated air intake that feeds air to the intercooler
of the turbo engine.
As with the 2004 Saab 9-5 Aero SportWagon, the horizontal lines
in the design of the 9-2X's rear end contribute to the car's wide
and powerful stance. Additionally, the rear apron's dark accent
provides a sporty flair.
Performance: Sporty and focused on the driver
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